November 16 to 22, the first week worldwide on the conscious use of antibiotics
With the slogan: Antibiotics: Handle With Care opens the first WHO global campaign 2015 on the conscious use of antibiotics. Antibiotic resistance is a natural occurrence caused by mutations in the genes of the bacteria. However, the inappropriate use of antibiotics accelerates the emergence and spread of antibiotic-resistant bacteria.
A concept expressed very well in the video posted on YouTube on the occasion of World Antibiotic Awareness Week (November 16 to 22). The campaign aims to reach a diverse public, not only skilled, through messages and materials targeted to each group (the general public, health professionals, policy makers, agriculture). Communication objectives aim to achieve global recognition of the problem, raise awareness about their use more correct and improve recognition of the importance of individual actions in the fight against the phenomena of resistance.
WHO informs us that gonorrhea is one of those infections that could become intractable because of resistance to antibiotics. In 36 countries gonorrhea has already been reported as infection resistant to antibiotics.
In Europe, 18 November, the European Day of Antibiotics organized by the European Centre for Disease Prevention and Control (ECDC) to raise awareness about the threat posed by antibiotic resistance and the prudent use of antibiotics themselves.